Monday, June 27, 2011

The Experience is the Brand

Check out this quick video about the importance of the brand experience.  Well worth the minute and 22 seconds.  Promise.

Sunday, June 12, 2011

Social Media Revolution 2011

Erik Qualman, the author of Socialnomics: How Social Media Transforms the Way We Live and Do Business, has done it again with his latest video about the future of social media.  Be prepared to be blown away. 

Here are some hightlights:

1. Over 50% of the world’s population is under 30-years-old

2. In 10 years over 40% of the Fortune 500 will no longer be here

3. Social Media has overtaken porn as the #1 activity on the Web

4. Facebook tops Google for weekly traffic in the U.S.

5. 1 in 5 couples meet online; 3 in 5 gay couples meet online

6. 1 in 5 divorces are blamed on Facebook

7. What happens in Vegas stays on YouTube, Flickr, Twitter, Facebook…

8. 2009 US Department of Education study revealed that on average, online students out performed those receiving face-to-face instruction

9. If Facebook were a country it would be the world’s 3rd largest and 2x the size of the U.S. population

10. 80% of companies use social media for recruitment

How do you use social media for your business, school or personal communications?