Thursday, October 22, 2009

Posters, Door Hangers and Booklets... Now Available

Poster Printing Puts Your Message Front and Center

Use A four color poster as a highly visible marketing tool that gets your message out to many people -- with a single piece and at a cost that is far less than many other marketing mediums. In fact, in high-traffic areas, there's no better, more affordable way to promote, advertise or inspire.


Door Hanger Printing Services Make It Easy for You to Target Your Prospects and Customers

Whether you're introducing a product, announcing a grand opening or just reminding your audience that you're eager to have their business, there's no more direct way than with a door hanger. And, you can easily target neighborhoods and geographic areas without having to buy lists or collect names. For business to business marketing, you can distribute door hangers to office buildings and even in hotels.


Outclass Your Competition and Make Your Products Shine with a Custom Booklet

Imagine your customer with two items in-hand. One is a full color booklet, printed on glossy, bright white paper and peppered with photos that practically pop off the page. The other is flimsy, dull, and utterly forgettable.

Which booklet do you want associated with your company? Let us show you how our color booklet printing services can energize this major promotional piece.

Monday, August 10, 2009

What You Need to Know About Commercial Printing Inks

Priced Right Print uses state-of-the-art Heidelberg presses to produce vibrant, four-color (a.k.a. full-color) pieces, with or without aqueous coating.* Choose from the following options:

4 over 4 color -- Full-color printing on both sides of the sheet of paper

4 over 4 color with aqueous*-- Same as "4 over 4 color" with a protective, water-based coating

4 color over black -- Full-color printing on the front of a sheet with black ink only on the back

4 color over black with aqueous*--Same as "4 color over black" with a protective, water-based coating

4 color over none -- Full color printing on the front of a sheet with no printing on the back

4 color over none with aqueous*-- Same as "4 color over none" with a protective, water-based coating


*About Aqueous Coating

Aqueous is a clear, fast-drying, water-based (and environmentally friendly) coating that is used in offset printing to protect finished pieces. It provides a high-gloss surface that helps prevent fingerprinting and scuffs, and improves the durability of pieces that go through the mail or are subjected to other types of wear and tear. In addition to protection, aqueous gives extra "pop" to color and imagery, and makes any piece look more impressive.

Wednesday, July 15, 2009

Commercial Printing: How to Reduce Your Print Project's Environmental Impact

When it comes to commercial printing, a few small steps can go a long way toward minimizing the impact your printed piece has on the environment:

  • Whenever possible, choose papers that are certified for sustainability. Your printer can help you identify options that are right for your project, right for your budget and right for the environment.
  • Go with an aqueous coating instead of one of the traditional UV coatings or laminates. Water-based aqueous coatings provide the same resistance against scratches as other coatings, but without the harmful impact on the environment.
  • Ask for a "soft proof" instead of a traditional proof. You'll save yourself time and money while reducing the use of energy and materials used to create a hard proof.
  • Recycle outdated and unused print materials, and encourage your audience and associates to do so, too.

Friday, May 29, 2009

The Ultimate Business Tune-up for Times Like These

Want insight from some of the nation's leading entrepreneurs?

See Inc. Magazine's list of "23 things you can do right now" to energize your employees, wow your customers, and get your business back on track."

Monday, May 18, 2009

Simple Steps for Good Graphic Design

Professional design strikes a delicate balance between text, artwork and white space. Without that balance, you can confuse your reader and turn out a marketing piece that fails to do its job.
Whether you design your marketing collateral yourself, or hire someone to do it for you, keep in mind these simple guidelines:
  • The typography you select helps set the tone for your piece, and its size and color create an information hierarchy that lets the reader know what's most and least important.
  • Imagery, whether it's photos or illustrations, should do more than decorate; it should pull the reader into the piece and convey information that supports your copy.
  • White space is a good thing; use it generously. Let your printed materials breathe, so as to not suffocate the recipient with information overload.
  • Never compromise on photo quality. A picture is only worth 1,000 words if it’s a good one. Quality printing helps your photos look great and lets you stay true to that premise. For more about images and resolution, see Design Tips.

Wednesday, May 13, 2009

May We Share Some Good News?

We're not usually ones to brag, but we got this unsolicited email that simply made our day.

The brochures are beautifully done. I’ve had the same brochures done using another online printer and you blew them away with higher quality, excellent service and better pricing. I’ve already recommended you to three of my friends. Thanks again!

Robin Santos, Vice President

Rick's Music World

Raynham, MA

P.S. Feel free to use my comments.